Why Is It So Hard to Win New Clients?

New clients are the lifeblood of successful Financial Advisor practices. New clients bring new assets, new business opportunities, and they broaden an advisor’s network.

According to a recent, very insightful McKinsey & Company study, it is getting harder and harder for U.S. Financial Advisors to win new clients – the nationwide average is now 7.4 new households per advisor per year, down from a high of 8.1 in 2018.

However, Financial Advisors that truly serve their clients comprehensively, with impactful advice that goes beyond investing, continue to thrive. And they tend to excel at converting prospects and winning more new clients than others, because they demonstrate that they really care about clients and their families.

Bento wants to help you be that advisor.

Bento Engine offers technology and content solutions that empower Financial Advisors to systematically engage with their clients, and to lead with advice that is relevant, timely, personalized and impactful. We understand that financial advice is more than the advice itself; it's also about when advice is delivered.

To help advisors deliver timely, relevant advice at the right time, Bento's unique technology platform connects with your existing CRM to identify opportunities for timely advice across your client and prospect base. Providing you with a library of proprietary content fueled by advice timing expertise, Bento is here to here to help advisors shine.

Learn more about Bento Engine's Solutions for Financial Advisors today.